ELI Founder Gary Schoeniger's New Book

Hi there,

In his groundbreaking new book, The Entrepreneurial Mindset Advantage, Gary combines insights gleaned from hundreds of everyday entrepreneurs with research in behavioral science to create a practical how-to guide that not only shows us how to be more innovative and entrepreneurial in our own lives but also how to unlock the untapped entrepreneurial potential in others. Drawing from real-world stories this book shows us how to:

Identify the opportunities that exist in our everyday lives
Recognize the mindset as a hidden mechanism that influences our behavior
Undertake a five step method that anyone can embrace
Unlock the untapped entrepreneurial potential in others

While this book will certainly benefit those who want to start a business, it looks beyond new venture creation to expose the entrepreneurial mindset as a teachable framework for thinking that has become essential for individuals and organizations to adapt and thrive in today’s world.

"This one of those books you pick up and won't put down."

– Robert Litan, Former Vice President of Research, Kauffman Foundation


NEW PODCAST EPISODE

You Cannot Be What You Cannot See with Camillo Archuleta

In this episode, Camillo Archuletta shares his story about finding a unique opportunity to teach his eight-year-old daughter the art of thinking like an entrepreneur. It all began with a simple challenge: to raise money for her school fundraiser. Camillo, drawing from the lean startup principles he mastered during his MBA, guided his daughter to leverage her skills to create value for others. What unfolded was a remarkable journey, serving as a masterclass in raising entrepreneurial children.

Listen & Subscribe


TRAINING

Online Entrepreneurial Mindset Facilitator Certification

Join us on Mondays in November for a four-week Entrepreneurial Mindset Facilitator Certification Training that prepares participants to instill an entrepreneurial mindset in their classroom, organizations, and communities using the Ice House Entrepreneurship Programs.

Learn More

JOIN OUR UPCOMING WEBINAR

Cultivating Entrepreneurial Mindsets: In Classrooms, Organizations, and Communities

The world has changed in ways that now require everyone to think like an entrepreneur. After all, entrepreneurs are resilient and resourceful, creative and critical thinkers who possess the 21st-century skills the world now demands. What is an entrepreneurial mindset? Why is it important? And how can we cultivate it in ourselves and others?

Thursday, June 25 | 1:00 - 2:00 PM ET


EXPANDING MINDSET

It’s Graduation Season

Throughout May and June, millions of students across the nation reach that major life milestone of graduation. Some are leaving school and moving on to other educational institutions; others are heading into the workforce. But, to a person, I can guarantee that they are nervous about their future. This is why this is such an emotional time for all these students and their families. I participated in this rite of passage this year as a parent when my daughter graduated from Virginia Tech (VT). She has a vision of a future as an occupational therapist and is taking the next steps toward that goal through an Occupational Therapy Doctorate program at VCU starting next week. But, even with this vision of what she wants to build for herself, sometimes the world can seem daunting. However, I feel relieved that her Mom and I did all we could to make her ready to thrive in today’s world. A big part of that relief comes from knowing she’s been able to develop a great balance of both a managerial and entrepreneurial mindset.

If you read my last blog, I laid out some reasons why an entrepreneurial approach pays dividends in a dynamic and rapidly changing environment. These graduating students are entering exactly this type of environment. That’s why I was very impressed by the commencement speech at VT given by Octo Founder and CEO Mehul Sanghani. As he described his life story, I saw all eight of the Ice House life lessons on display.

Read the Blog

Rate and review "Who Owns the Ice House?"

Have you learned the lessons of Uncle Cleve, Clifton Taulbert, and Gary Schoeniger? Help us reach others with this powerful message by leaving us a rating and review on Amazon or wherever you get your books! "Much more than a book on entrepreneurship. It is a book about how the mindset and actions of the good & reliable stands out from the average. It is a series of stories that reflect the good old values of how one carries oneself in life...This one's a classic."

Get the Book